Salesforce Marketing Cloud Administrator

  Texas, Dallas-Fort Worth-Arlington


   Job Order
Posted Date
Tuesday, May 25, 2021

Salesforce Marketing Cloud Administrator
Location: Plano, TX

We have an IMMEDIATE new job opening for a Salesforce Marketing Cloud Administrator to join our client's exceptional team, help them continue their rapid growth, and create a better way forward for their customers. In this position on the Rev Ops team, you will have an opportunity to deliver impactful solutions for their Sales & Marketing organizations and have a direct impact on growth of the business. You will collaborate with the Sales, Marketing and Technical teams to execute CRM strategies using Salesforce, including building comprehensive prospect/customer journeys using Salesforce Marketing Cloud and optimize automation tools for a variety of digital marketing channels. This is an excellent opportunity to join a growing company! There is a lot of room for expansion into other modules that they have not yet implemented; so this role has an opportunity to make a huge impact!

o Analyze complex business and systems requirements and providing technical solutions to meet user requirements
o Work closely with the Business stakeholders, Salesforce technical team, Product and Data teams to design and develop solutions on Salesforce Marketing Cloud platform
o Utilize Salesforce Marketing Cloud to create journeys using Journey Builder and sync data from Sales Cloud and Snowflake DWH to Marketing Cloud
o Build automations within Automation Studio (writing SQL Queries, setting up data import/export activities), configure API calls for trigger sends and DE data pulls, integrate / activate new SFMC solutions such as Advertising Studio or Mobile studio
o Administer and support Salesforce platform, including but not limited to user setups, profiles & roles, reports & dashboards, custom objects, fields, record types, page layouts, workflow and validations
o Maintain data quality & integrity
o Collaborate and train other team members on basic functionalities for SFMC

o 2-4+ years marketing automation experience in Salesforce Marketing Cloud, responsibilities including systems design, database management, administration and implementation
o Deep knowledge of Journey Builder, Email Studio & Automation Studio components
o Working knowledge of AMPscript, HTML, CSS, SQL and/or SOQL
o Experience in designing integrations from Salesforce and other backend systems to SFMC and maintaining Data Extensions
o Good understanding of Salesforce object, data & security models
o Experienced working in a fast-paced, high-tech environment and comfortable navigating conflicting priorities and ambiguous problems
o Bachelor's degree in STEM field or business degree with strong technical skills
o Solid grasp of sales & marketing capabilities, processes and technology that enables smooth marketing operations
o Team-oriented, self-motivated, success-driven, roll-up-your-sleeves attitude
o Excellent attention to detail, strong problem solving, troubleshooting and analytical skills
o Experience with Agile methodologies, including working within a sprint framework
o Experience in Salesforce Administration - plus
o Salesforce Marketing Cloud Administrator Certification - plus
o Salesforce Administrator Certification - plus

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